firms don’t have the budget to have trainers on staff, especially professional
Medium-sized firms tend to buy “cookie cutter” classes; the participants
don’t connect with the training and it becomes an exercise in futility.
Some large firms do a solid job of providing well-grounded initial and
on-going sales training that is customized to their company and industry,
but those firms are few and far between.
Don’t settle for mediocre classes that fail to teach vital skills. We
have trained thousands of salespeople with customized, professional curricula.
Sales Sherpas spends time in the field or side-by-side with your salespeople
before customizing the training to ensure that there is an immediate
connection with the training, which leads to transferring the skills
into immediate sales.
Spending tens of thousands, hundreds of thousands or even millions on
marketing campaigns to drive valuable leads to reps with poor sales skills
is commonplace. The wisest marketing and sales leaders recognize that
fine tuning sales skills prior to marketing campaigns is critical to